Marketing Group Report (My part) Essay Example | Topics and Well Written Essays - 1000 words

Marketing Group Report (My part) - Essay Example Serco also provides other services such as capital management, enterprise management and transportation. It is further characterized by function. Function of services offered by Serco belongs to being a leading provider of professional, technology and management services to the federal government. It has provided services to every branch of the US. military, numerous federal civilian agencies such as the Department of Homeland Security and the intelligence community. (Serco) Marketing mix is also concerned with product appearance, and since Serco provides services, its appearance is the kind of service it provides to customers. By this, Serco’s appearance is through its services in managing people, processes, technology and assets. Another component of marketing mix is price. Serco competes in bidding process and prices are determined by bids. Generally, in a bidding process, awards are given to lowest bidder, meaning Serco has maintained a competitive price as it has maintained government contracts. Other options in pricing are partnership and joint ventures which Serco has entered into with government agencies and private clienteles. Marketing mix also considers the place or channels of distribution and market coverage. In this, Serco Inc. is an international organization providing services worldwide. It is listed as top 100 FTSE international service company. Promotion is another aspect of marketing mix that includes personal selling, advertising, public relations and media. There is very little information gathered about promotion except that it is publicly listed in the stock exchange. As a prominent figure in the exchange, its operation and financial performances are constantly being watched by stockholders who are always interested in investment returns. Marketing strategies of the company are first, to build a balanced portfolio by spreading across markets, to reduce the company’s exposure to risks

Consumer Compliance- Discussion Post 4 Assignment

Consumer Compliance- Discussion Post 4 - Assignment Example CFPB and FTC both have limited powers to sue any party but are free to intervene in the litigation. Both agencies coordinate their activities in ensuring elimination of task duplication. For instance, both bodies would inform each other of an investigation and enforcement of actions against any party that exploits consumers. FTC and FFPB both conduct a joint customers’ education in promoting consistency of information and proper knowledge about the use of resources (FTC, 2012). CFPB protects consumers against exploitation by banking institutions and credit unions. FTC, however, does not serve to protect consumers over banks and credit unions. FTC develops auto financial tips on its website in conjunction with American Financial Services Association and National Automobile Dealers Association. CFPB, however, does not provide financial tips. CFPB gathers consumers’ complaints on its website and forwards them to relevant authorities that resolve consumers’ grievances. The strategy that CFPB uses in consumers’ protection is strict and firm while FTC’s web site is neutral and adopts no strict measures in solving the problems of customers (Consumer Financial Service Group, 2011). Consumer Financial Service Group. (2011, July 7). How the CFPB and the FTC interact (part 1). CFPB Monitor. Retrieved May 13, 2015 from http://www.cfpbmonitor.com/2011/07/07/how-the-cfpb-and-the-ftc-interact-part-i/ Federal Trade Commission (FTC). (2012, January 23). Federal Trade Commission, Consumer Financial Protection Bureau Pledge to Work Together to Protect Consumers. Press Release. Retrieved May 13, 2015 from

Kant and Mill Ideologies Essay Example | Topics and Well Written Essays - 1000 words

Kant and Mill Ideologies - Essay Example Indeed, Mill claims that people should value the principle of utility as a tool that derives secondary moral principles, which promote general happiness. The fundamental principle of morality means that happiness is intended pleasure and absence of pain where right actions promote happiness while wrong actions produce the reverse of happiness, which is unhappiness, pain, and the privation of pleasure. As such, we can judge people’s actions based on the secondary principles, which promote general happiness. On the other hand, Immanuel Kant defines the fundamental principle of morality as the Categorical Imperative which basis moral requirements on a standard of rationality. He refers to the fundamental principle of morality as the law of an autonomous will where moral reasons are supreme to any other reason. Ideally, one formulation of Kant’s Categorical Imperative encourages individuals to act on a motivational thought that one can consistently urge the society to adopt as a universal law as it will derive equal worth and equal respect. Notably, the Mill and Kant's fundamental principle of morality differ. Indeed, Mill abhors the utilitarian, which defines general happiness as a secondary moral principle that refers to happiness as intended pleasure and absence of pain, while Kant defines moral requirements and moral worthiness as acts of good will.... Indeed, Will objects to the idea that pleasure is the only good, it is the highest good, and it is universal (Booher 1). He claims that there are things that people consider and that there are differences in quantity and qualities of pleasure where certain pleasures are more desirable and valuable than others in relation to moral deliberations (Booher 1). Notably, Mill’s objection to the argument against utilitarianism should reckon the distinct value that pleasures attract with higher pleasures having more value than lower pleasures. It should also distinguish between the quantity and quality of pleasure as well as favor some activities as being better than others are. More so, his argument should address the problems that relate to differentiating quantities and qualities of pleasure. Ideally, Mill's account of higher pleasures answers the objection by demonstrating that certain pleasures are better and valuable than others (Booher 1). It also negates the idea that pleasure is highest natural good and confirms that higher pleasure is the basic principle of ethics, and the foundation of morality. According to Mill, human beings are different from non-human animals in a morally interesting way. Ideally, Mil noted that animals are irrational and are not self-aware or did not have cognitive capabilities as human beings. As such, he established that human beings are different from animals because human beings can experience mental pleasures and interestingly prefer mental pleasure to body pleasures (â€Å"John Start Mill† 1). He supports this by asserting that individuals who enjoy all pleasures qualify as the only judges who equally crave for mental pleasures.

Conflict in Short Story Essay Example for Free

Conflict in Short Story Essay Essay on the Conflict Presented in William Faulkner’s Short Story, â€Å"Barn Burning† Conflict in literary works can be presented in a multitude of ways and it can be about almost everything that presents opposing forces. In William Faulkner’s short story, Barn Burning, the conflict is indeed about two opposing forces—that of the father and the son who values different things and who sees things differently. However, this is not the only conflict that the story illustrates. More than the physical conflict which the father and the son so obviously have, there is a hidden conflict present which is within the son. This conflict is the battle between what is right as defined by the law which the son upholds versus what is correct as defined by familial loyalty. The story revolves around the case of the father, Mr. Snopes who is accused of burning the barn of Mr. Harris. Though the case is dismissed, the Snopes name is forever tainted and the family decides to leave town and relocate. In the beginning of the story itself, Colonel Sartoris Snopes, the little boy protagonist and youngest son of Mr. Snopes is in turmoil since he knows that his father did indeed order that the barn of Mr. Harris be burned. Readers are able to see the conflict within the character of Sartoris who wants to say the truth but who wants to be loyal to his father, a father who nurtured, sheltered, fed and protected him. Sartoris decides that he will be loyal to his father even to the point of regarding Mr. Harris as their common enemy: â€Å"our enemy he thought in that despair; ourn! Mine and hisn both! He’s my father! † (Faulkner, 1939, p. 1137). This parade of thoughts that Sartoris conjures up in his mind is the beginning of the battle of his conscience of whether he wants to abide by the loyalty that he owes his father and family or abide by societal laws. These thoughts are actually also a reflection of Sartoris convincing himself that he must at all cost, abide by familial loyalty. The same strain of thought pops again when the judge in charge of the case calls on Sartoris to testify whether his father really had a hand in the burning of the barn: â€Å"He aims for me to lie, he thought, again with that frantic grief and despair. And I will have to do it. † (Faulkner, 1939, 1138). Sartoris knows that his father is guilty and yet he also knows that he must lie to protect his father and the reputation of the rest of the family members, that he has no choice. Later on when the family leaves town to relocate, the father calls the son to ask him whether he would tell the judge the truth. This moment is where the father explains to the son what to do and what the importance of familial piety and loyalty is: â€Å"You got to learn to stick to your own blood or you ain’t going to have any blood to stick to you† (Faulkner, 1939, p. 1140). This explanation of the father sums up the conflict that they have with each other: the father thinks that even if a family member is wrong, the others have to stick to that wronged member while the son thinks that truth and justice are more important. This difference in opinions, values and perspectives turn out to be crucial points in the end when the father runs into trouble again and decides to burn another barn. The son finally decides without hesitation that he will not stand up for his father and for the rest of the family who chose to stand with the father. The son decides to stop the father by calling the attention of the barn owner that there is something amiss. Thus, the son wins over the father twice in the sense that he chooses to abide by his own beliefs while at the same time upholding the laws of society and saving the property of the other. However, there is also a sense of loss of the boy since he has lost his family and he causes the death of his own father by reporting him to De Spain, the barn owner. In a way, the father’s explanation with the son comes true: since the son did not stick to his blood, his blood will also not to stick to him meaning that his family (the rest of the Snopes) will also decide to leave him or be disloyal to him. In conclusion, the conflict in the story is between father and son; and between the son’s loyalties to his family versus his moral obligations to the laws of society. Both conflicts are also resolved by the end of Faulkner’s short story with the death of the father. However, there is a possibility that a new conflict arises in the loneliness that the son is now going to experience as he makes his own way in the world and whether he can survive that loneliness. References Faulkner, W. (1939). Barn burning. The Harper American literature, v. 2, 2nd ed. Ed. McQuade, D. , et al. New York: HarperCollinsPublishers Inc. pp. 1137-1149.

The Factors that Lead to Instability of Commodity Price

The Factors that Lead to Instability of Commodity Price 1.1 Background of the study Commodity price will influence the economy in some countries in the world. There are many factor that can cause the instability of commodity price. As we know commodity can be classified as goods that demanded by the people. In the economic theory, if the demand higher than the supply it can cause shortage, if this is happen the economy in the country will be instable. In the case of commodities, there are several technique to secure the price of commodity in order to make sure the price is stable. For example, change in exchanged rate, world political situation, inflation, global output, industrial production and etc. 1.2 Problem statement Over many years, there are many researchers make an analysis about the factor that lead to instability of commodity price. Most of them discover a different idea through out their research about the instability of commodity price. This is important to a country to know what is actually the cause of this factor. Therefore, a research must be conduct in order to know what is actually the factor that lead to instability of commodity price. 1.3 Research objectives The research objectives of this research as follows: To determine the factor that lead to instability of commodity price. To know the relationship between the factors toward the commodity price. To identify the effect of commodity price. 1.4 Scope and limitation of study In order to complete the research of the study, I have gathered trusted information from the internet. Few journals have been chosen to get some additional information. After that, in order to get what the objectives want of this study, secondary data have been chosen. The limitation of this study is to choose the best method that can conduct this research and it is hard to choose. There are methods can be used to know the factor that lead to instability of commodity price. 1.5 Significance of the problem By doing analysis on this study, we can reduce the risk of increasing commodity price due to the economic crisis.besides, we can determine the signoificant variables that effecting the commodity price. This research also can give advantages to government because they can control the commodity prce base on the economic condition. 2.0 Literature Review Commodity can be defined as goods whereby it is demanded by the people. As we can see today, the price of commodity is now increasing. In my opinion, it may be due the cost of resources that is also increasing. Therefore, we can say that the price of commodity is determined wholly by the market function. Commodity goods are consists of sugar, crude oil, gold, rice and etc. When the value of commodity increases, the cost will increase as well. There are some reasons that lead to the instability of the price of commodity. Thus, I have found out few reasons from knowledgable person that lead to the instability of the price of commodity. A study of Frankel Rose (2009), have shown that the price of commodity is influence by inflation and global output. It was found that the relationship between the commodity and both the inflation and global output is positive. In addition, the microeconomic variables also affect the commodity price. For example, inventories. Another evidence also shown that the inflation also influence the commodity price (Gospodinov Ng, 2010). After the unemployment gap and oil price being controlled, it was found that the price of 23 commodities were influenced by the inflation. Another study of Bower, Geis Winkler (2007), also shown that the inflation and exchange rate also influence the price of commodity. On the other hand, the study of Pindyck Rotemberg (1990), the macroeconomic shock influence the instability of price commodity, whereby, the industrial production and inflation will determine the future demand for commodity and will later affect the price of commodity. Thus, wh en the interest rate increase, the commodity price will decrease. However, the study of Bastourre, Carrera Ibarlucia (2007) have shown a different view on what affect the commodity price. This is because, in the long run the Argentina commodity price is influence by the real interest rate, real exchange rate of United States of America and the demand of raw materials. Other different view regarding instability of commodity price is influence by predictions of conditional variance and conditional expectations theories (Laroque, 1997). The global monetary conditions could also influenced the price of commodity whereby, in another study of Anzuin,Lombardi pagano(2010), it was found that the monetary policy shock gave impact to the instability of commodity price. In a different study of Wescott Hoffman (1999), it was found that the price of commodity as in corn and wheat were influenced by the agricultural policies, stockholding and government pricing support. When the agricultural policy maker asked the producer to increase the price, then the commodity price need to be increased or vice versa. According to Lalonde, Zhu Demers (2003), it has shown that the world economic activity and the effective exchange rate of US dollar lead to influence the price of commodity. Thus, if the economic activity is active, it may lead to increase in commodity price. On the other hand, according to Tadesse Guttormsen (2010) the periodic price threshold influence the instability of commodity price. When the price of threshold increase, the commodity price will increase as well. After viewing the resources, I found several factors that lead to the instability of commodity price. Those factors consist of inflation, exchange rate, interest rate, global output and more. After identifying all the factors, the theoretical framework can be sketched. Thus, the method to be used can be indentified and hypotheses can be made after analyzing all the data. 2.1 Theoretical framework Inflation Exchange Rate The factor that lead to instability of commodity price Interest rate Global output Theoretical framework is the part of the study including in research methodology. Usually the network of association can be more clear explained the entire variable in the study. If we look to the sketch above, there were independent variable on the left side and dependent variable on the right side. What is Independent and dependent variables? Independent is the variables that lend itself, and dependent vice versa. From the sketch of theoretical framework above, we can see that the independent variable consist of four, inflation, exchange rate, interest rate and global output. The dependent variable is the factor that lead to instability of commodity price. 3.0 DATA METHODOLOGY 3.1 Introduction By using the secondary data the factor that lead to instability of commodity price can be conducted. Secondary data can be define as the data that already exist by the previous researcher. The data is consist of published and unpublished material such as journal, article and etc. Through the data base, the secondary data can be gained. Thus, the methods for this analysis are used to complete the objectives of the analysis. 3.2 Data, population and sampling method In order to complete the research, the data can be collected from world bank and Bursa Malaysia. the population is data is collected for Malaysian only. It is because this research is on commodity price in Malaysia. In my opinion population is the group of people that lives together in certain area. The researcher can gain their information or data in that area in order to complete his research. For example, if the researcher want to investigate about academic dishonesty or plagiarism among the students in UiTM Sabah, he must collect the data from the population in UiTM Sabah only. On the other hand, this research is doing in Malaysia so that the data collected must be suitable because the data based on commodity price in Malaysia. Sampling method is divided into two which is probability sampling and non probability sampling. By using this sampling method, researcher can cut a lot of time doing research and also can cut cost. 3.3 Analysis of data To estimate the data, the univariate modeling technique such as naÃÆ'Â ¯ve trend model, exponential smoofhing and lagragian model will be use. 3.4 Hypothesis development The hypothesis that can be concluded for this research is whether the dependent variable such as inflation, exchange rate, interest rate and global output will effect the instability of commodity price. The directional and the non directional hypothesis is the classification of hypothesis. The null and alternate hypothesis can either be rejected or accepted in accordance with the result from the test of the variables. 3.5 Summary Before conducting a research, we have two element that have to be taken into consideration that is the data and methodology. It is better to make sure the availability of data before one proceeds to do research. To gain an accurate result for a research we must use proper methods. When data is already gathered and analyzed, hypothesis can then be tested.

20th Century Somalia Essay -- International Government

20th Century Somalia Somalia is a country located in the Horn of Africa. It is bordered by Ethiopia to the west, Djibouti to the northwest, Kenya to the southwest, the Gulf of Aden to the north, and the Indian Ocean to the east. With the longest coastline on the continent, its terrain consists mainly of plateaus, plains, and highlands. It is made up of the former British Protectorate of Somaliland and Italy’s former Trust Territory of Somalia. Somalia’s modern history began in the late 1800’s, when European powers began to trade and settle in the Somalia area. These events and the events that occurred during the 20th century helped shape the modern Somalia government and culture today. In 1886, the British gained control over northern Somalia through treaties by guaranteeing British protection to Somali chiefs who agreed to them. The British were concerned with securing their trade interests with its coaling station in Aden. The British established what was known as British Somaliland and a boundary was made with Ethiopia through treaty negotiations in 1897. The British occupied this area with very little resistance in the late 19th century, but that started to change towards the turn of the century. The European powers that began to settle in Northern Africa, inspired the current leader of the Dervish State, Mohammed Abdullah to rally support from various nations across the Horn of Africa and began one of the longest colonial resistance wars ever. He challenged the British rule through persistent attacks and became known as the â€Å"Mad Mullah† by the British. His first major military offensive attack was with 1500 Dervish equipped with 20 modern rifles on British soldiers stationed in the region. This resistance fro... ... Hawk helicopters and killed 18 American soldiers. The public outcry in the US from these actions caused President Clinton to order all American soldiers to withdraw from Somalia by March 31, 1994. Other nations quickly followed suit of the Americans. The failed mission cost nearly $2 billion by its end. Although a new parliament was convened in 2004, rival factions in various regions of Somalia still struggle for control of the nation. Works Cited. U.S Marines storm Mogadishu, Somalia. (2012). The History Channel website. Retrieved April 27, 2012, from http://www.history.com/this-day-in-history/us-marines-storm-mogadishu-somalia. History of Somalia. (n.d.). In Wikipedia. Retrieved April 28, 2012, from http://en.wikipedia.org/wiki/History_of_Somalia Somalia. (n.d.). In Conservapedia. Retrieved April 27, 2012, from http://conservapedia.com/Somalia

Malaria Essay -- Biology Medical Biomedical Disease

Abstract: Malaria, which has killed more people than those killed by all the war and all the plagues combined, is caused by a small protozoan parasite of the genus Plasmodium that resides within cells in the bloodstream to mature and avoid detection. There are four main species of Plasmodium that cause malaria. These species of the parasite infect humans and female anopheline mosquitoes at different stages in their life cycle. When an infected female anopheline mosquito feeds upon the blood of the vertebrate, the parasite is transferred through the saliva, into the body of the vertebrate host. Once in the bloodstream the parasite makes its way to the liver and then infects the cells in the liver and in the bloodstream. Malaria is a vector-borne disease caused by the protozoan parasite, Plasmodium. It infects approximately 300 million people a year and is responsible for 1 – 1.5 million deaths each year. Though cases of this disease rarely occur in the US, they are still prevalent in developing areas of the world such as Africa, Asia, and Latin America. There are 156 species of Plasmodium that are known to infect vertebrates. From that group, there are 4 main species that cause various forms of this deadly, yet preventable and curable disease in humans: Plasmodium falciparum; Plasmodium vivax; Plasmodium ovale; and Plasmodium malaria, which can also cause malaria in certain species of apes that are closely related to humans. The main differences between the species of Plasmodium are the appearance (shape and size), the developmental stages of the parasite, the manner is which they infect their host, and the appearance of the blood cells that they infect. Despite the difference between these species, they still target the sa... ...cells in the liver and bloodstream. Using the protection of the cell and making proteins that cause the cells to stick the walls of the blood vessels to avoid being destroyed by the spleen, the parasite is able to stay one step ahead of the immune system of the host. In the blood stream the parasite uses the glucose need for cell process, lysis infected and uninfected blood cells, and release toxins to the blood streams that can lead to serious complications. 4 Bibliography: Mali, Sonja. "Traveler's Health: Yellow Book." Malaria. CDC. 26 Jul 2006 . "Microbiology @ Leicester." Malaria. November 11, 2005. Leicester. 26 Jul 2006 . "Malaria." Malaria. 29 July 2006. Wikipedia. 26 Jul 2006 .